Branding Your Resume, Bio or CV: Trends and Tips
a panel facilitated by Susan Guarneri with Deb Dib, Megan Fitzgerald and Bernadette Martin
In today's world of work, you must stand out if you want to get noticed. Branding your career marketing materials with your passion, personality, and potential "return-on-investment" is essential if you want to communicate your unique promise of value in a powerful and compelling way and secure that job interview.
Susan Guarneri, known as the Career Assessment Goddess, has more than 20 years of experience in career consulting. Susan will lead the panel in a lively discussion of how personal branding can invigorate and differentiate professional bios, curriculum vitae (CVs) and resumes. The panelists include:
Deb Dib - America's CEO Coach, who partners with visionary, gutsy, fun and ethical six- and seven-figure executives and entrepreneurs, will share her expertise on writing branded, value/ROI-driven, personality/passion-infused resumes for innovative leaders.
Bernadette Martin - Leveraging a 15-year career working with corporate brands to help her clients build compelling personal brands, the founder of Visibility Branding will share her insights into writing a branded professional bio.
Megan Fitzgerald - The Expat Career and Entrepreneur Coach, has worked with professionals and entrepreneurs from Africa, Asia, Europe, North and Latin America and the Middle East, She will share her thoughts on branding your curriculum vitae (CV).
DO YOU HAVE A QUESTION ABOUT BRANDING YOUR RESUME? Then click on the comments link below, post your question and we will do our best to cover your specific question on the teleseminar.
I own the trademark for "bioblogs" as a new art form for resumes, and have 30 years of resume expertise, as well as a book by HarperCollins (2006) introducing bioblogs. I have 3 blogs about bioblogs. In short, I own the niche. That's my problem and dilemma: I don't want to be the only one talking about them. I promote bioblogs as a form of personal branding, but I have no way to promote broadly a concept that remains out of the mainstream. The WSJ may take a look at it soon, so how should I use that to catapult the art form into the greater public view?
Posted by: Michael Holley Smith | November 07, 2007 at 06:23 PM
Can a bio be included in a cover letter?
Posted by: Muthu T | November 08, 2007 at 02:41 PM