Crossing Worlds: How to Add International Flair to Your Personal Brand
with Silvia Cambié
Thanks to globalisation and Web 2.0, the world is becoming smaller every year. The rise in power of Asian nations is changing international business practices.
Employers are looking for professionals able to understand new cultural contexts and willing to engage stakeholders in foreign markets. Business leaders are being confronted with an increasing number of cross-cultural challenges. They need strategic advice that can help them reach out to consumers and employees in various parts of the world.
Never before have cross-cultural skills been so high in demand. This session will help you to:
* Develop the kind of sensibility needed to operate in a cross-cultural context
* Identify and nurture the skills required to build an international career
* Relate to the needs of employers/clients/investors/etc. in the global village
* Use international networks, both on-line and off-line, to promote your personal brand, jump-start your career or grow your business
Silvia Cambié has 15 years of experience in communication and journalism. In the 1990s she traveled extensively throughout the former Eastern block and Central Asia, from a base in Prague, writing about post-Soviet economic reforms for leading British and German publications.
Silvia also worked in Brussels managing public affairs and PR for the American Chamber of Commerce and the European Savings Banks Group/World Savings Banks Institute. She is currently based in London where she runs Chanda Communications. Silvia is the author of XCulture, a blog on cross-cultural communication.
Silvia serves as a Director on the Executive Board of the International Association of Business Communicators (IABC). She has been commissioned by UK publisher Kogan Page to write a book on international PR.
Silvia has a degree in Social Sciences and Business Administration, as well as being an accredited journalist and a certified coach. Silvia speaks five languages.
Visit Silvia Cambié online at www.chandacom.com
DO YOU HAVE A QUESTION ABOUT HOW TO BUILD AN INTERNATIONAL CAREER? Then click on the comments link below, post your question and we will do our best to cover your specific question on the teleseminar.
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Posted by: ecxp apmlvg | April 17, 2008 at 07:13 AM